With the Winter Challenge 2026, RAMP.SPACE creates an experience-driven format for the BMW Drivers Club, making the brand tangible in an authentic and contemporary context.
The aim is to build a modern brand world that offers relevant insights into the extended lifestyle of its audience – beyond traditional communication. Formats like the Winter Challenge translate this approach into real experiences, strengthening the connection between brand and community.
ramp.space was responsible for the overall concept, execution and creative direction of the content production. The visuals were brought to life by Director of Photography Fabian Erdt and photographer Oliver Gast.
Oliver Gast is an award-winning commercial photographer, AI Artist and Motion Creator who defies all categories. His images and Motions permeates a dramatic, dynamic and surrealistic style. His unique and sophisticated approach to Commercial, Editorial, Transportation and Documentary photography is the platform in his work.
Besides his fashion and Commercial work, he also portrayed numerous celebrities and Artists including Bar Refaeli, Jerry Hall, Heidi Klum, David Hasselhof, Lena Gercke, Cro, Werner Schreyer, Lindsey Vonn, Hermann Maier, Marcel Hirscher, among many Athletes, Sports Teams and Racing Drivers. He was participating in several TV shows like Germany´s Next Topmodel by Heidi Klum, Million Dollar Shootinstar by Bar Refaeli and Austria´s Next Topmodel by Lena Gercke as a photographer and judge.
Oliver is Represented by Kristina Korb in Munich. Oliver is actually based in Vienna and Munich.
GoSee : olivergast.com
