“With 2.95 million subscribers, Poppy is best known for the cult hysteria which follows her robotic and one-dimensional internet persona. Poppy began sharing her phygital universe on YouTube when she was only nineteen, and since, theories of her being an AI machine have started emerging and circulating across the internet; her doll-like glassy eyes, porcelain skin, sleek platinum hair, robotic high frequency voice all adding to the enigma…
As robotic as her digital persona may be perceived by the masses, there’s no doubt that Poppy is far more human than people may realize. The artist has undoubtedly been misrepresented in mainstream media and has been stamped with labels that couldn’t be further from the truth. After just one conversation, it was clear that Poppy is complex, three-dimensional and engulfed with emotion.” GRAZIA.
Flink SE, founded in 2020, is a German on-demand delivery service that delivers everyday items directly to consumers. The company is the third largest delivery service in Europe. According to the company, Flink delivers to around 10 million customers in more than 140 locations in over 60 cities across Europe.
The latest campaign was photographed by Sven Schrader with set design by Peter KLARE C/O BASICS.BERLIN.
In several funding rounds, Flink received several hundred million US dollars in seed capital, among others, from the investor group led by DoorDash as well as from Rewe. In a further funding round in December 2021, Flink received around 750 million dollars and was subsequently valued at nearly $3B.
Star photographer Kristian Schuller films a 50-sec. spot for BREUNINGER – with hair & makeup by Gabrielle THEURER C/O BASICS.BERLIN.
