For the new Rotkäppchen campaign (Secconade, Seccomate & Aperitivo), Anke Rabeler was responsible for the food & liquid styling. The campaign was photographed by Cem Guenes for Ogilvy.
Under the motto “Life mixes the best moments. Come on, let’s open a Secconade!”, the campaign presents the sparkling mixes in summery settings with friends, drinks and shared moments. At the heart of the campaign are the different Aperitivo, Secconade and Seccomate varieties – including the new alcohol-free Secconade Lemon and Pink Grapefruit.
Anke Rabeler styled the drinks and products for the campaign imagery, creating its fresh, summery look.
