QATAR AIRWAYS operates one of today's most modern fleets in the sky. For the global print campaign of the Arabian airline presented on GoSee, the Hamburg-based production company 70SEVEN was in charge of art buying, casting and production. The campaign motifs were photographed by British photographer John Higginson in the new Airbus A380. On board the aircraft were also the marketing executives from QATAR AIRWAYS, plus the Art Director, Creative Director, Global Brand Director, and Project Director from the responsible advertising agency 180 Amsterdam. Foodstyling was done by Jürgen ZIMMERSTÄDT c/o BIGOUDI; prop designer was Anna Blanke, and styling came from Juliane BÜCHER c/o KULT ARTISTS. Hair & make-up were done by Isabella von Kirchhoff and Gudrun MÜLLER c/o BIGOUDI.
For 70SEVEN, it was off to the Spanish semi-desert this time to produce the S/S 2016 collection for 7SEASONS. Behind the camera was once again Magnus Gerwien, with model Lesly Masson from Paris on the other side. “The breathtaking location might look like Arizona, but it's located in the heart of Spain,” the responsible production company 70SEVEN tells GoSee. 7SEASONS, which was founded in 2013, stands for jackets and coats manufactured with passion, attention to detail and lots of fun with creativity and design. 7seasons.com
The 70SEVEN producer team travels for the new lookbooks of the labels CONCEPTK and DRESSES UNLIMITED with fashion photographer Magnus Gerwien to Spain's Basque region. Their fashion journey took them from Bilbao to San Sebastian where in several 70SEVEN locations the motifs for the S/S 2016 collections were captured. In front of Magnus' camera stood Marlies c/o GoSee member MUNICH MODELS and Naomi.
