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YCCP GROUP : Concept, Art Direction and Production for HALLHUBER F/W 2020/21 content with photographer Elisa Carnicier and the WINDSOR F/W 2020 collection by James Harvey-Kelly photographed on analogue film
PHOTOGRAPHY · 06.01.2021

YCCP GROUP : Concept, Art Direction and Production for HALLHUBER F/W 2020/21 content with photographer Elisa Carnicier and the WINDSOR F/W 2020 collection by James Harvey-Kelly photographed on analogue film

New Season, new content. The YCCP GROUP headquartered in Munich supports German fashion company HALLHUBER. The looks for HALLHUBER Content Fall/Winter 2020 were photographed by Elisa Carnicier. Concept, art direction and production were taken care of by the YCCP GROUP. Styling came from Elke DOSTAL c/o NINA KLEIN AGENCY with hair & make-up by Anna Neugebauer. In front of the camera: Hedvig Palm and Marta Ortiz from Next Models, just to name a few.

The analogue series No.1 by WINDSOR presents the WINDSOR Fall/Winter 2020 collection and was photographed by James Harvey-Kelly on analogue film. Concept, art direction & production were taken care of by the YCCP Group. Posing for the camera were Cate Underwood and Axel Hermann. Styling was taken care of by Daoud Deftarie, with hair & make-up by Bianca HARTKOPF c/o NINA KLEIN AGENCY.

Striving for perfection. Since 1889, the brand windsor. has been the epitome of fashion, combining tradition and innovation, timeless classics and modern zeitgeist with exquisite flair. The name windsor. stands for the highest standards when it comes to the quality of design, material and craftsmanship just as much for a commitment to values while living and breathing a vision. windsor. is more than fashion. Windsor. is an attitude – a way to be.

YCCP : We connect people to brands through curated touch points and stories that make you click. We help brands – from small start-ups to multinational players – to build a contemporary and powerful brand experience. A true European, founder and CEO Alexandre Janvier has German, French and Latvian roots. As an ArtCenter Communication Design alumnus, Alex has more than 25 years of strategic and creative experience, working for lifestyle, beauty and fashion brands. Additionally, he teaches design strategy at the Munich University of Applied Sciences. With a team of 15 international in-house experts ranging from brand strategists, photographers and designers to tech-savvy social aces, YCCP delivers high-quality, contemporary results for your brand.

Credits

Production
Maren Kölpin & Julia Frizler, YCCP GmbHJulia Frizler, YCCP GmbH
Advertising Agency
YCCP GmbH, Alexandre Janvier
Art Director
Aneta NurkollariAneta Nurkollari, YCCP GmbH
Styling
Daoud Daftarie
Hair & Make-up
Anna Neugebauer
Model
Hedvig PalmCate UnderwoodMarta OrtizAxel Hermann
Photographer
Elisa CarnicerJames Harvey-Kelly

About Alexandre Janvier

YCCP is an instinct driven strategic and creative group based in Berlin and Munich, specialized in brand building, content and image services, as well as creative sourcing. We are looking for support for our Munich agency: junior art directors, graphic designers, junior project managers as well as interns for graphic design and project management. Fashion, lifestyle, strategy and trend backgrounds very welcome.

GoSee : yccp.de

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