With shovels, picks and chainsaws: Each year without fail, 60 volunteers in Swedish Jukkasjärvi build a new hotel made out of ice. The construction material: 30,000 cubic meters of water from the Torne River, frozen into huge blocks of ice. On a visit to what is perhaps Sweden’s coldest construction site, photographer and videographer Joachim LUNDGREEN c/o ANDREA HEBERGER filmed this reportage video for HORNBACH.
ICEHOTEL on its mission : “The mission of Icehotel Group is to create life-enriching experiences. Momentary stories and meetings that become keepsakes to remember and share forever. When we started out in 1989, the small art gallery grew to become the kind of hotel the world had never seen before. It was the start of a journey which has brought the world to Torne River, and Torne River to the world. Today, 30 years later, we are fortunate to do this 365 days of the year over two integrated focus areas: Icehotel – the destination with a hotel made of ice and snow and the Icehotel Creative Experience with ice bars, events, and products around the globe.” GoSee : icehotel.com
