Let’s ride. Speedcat is back in blue and orange. PUMA’s sleek and fiery Speedcat continues its winning streak, returning in a bold new colorway alongside K-pop sensation Rosé. The campaign was produced by FALCA with Jack Daniel-Dempsey in Barcelona, while photographer & director William Arcand brought the modern looks vividly to life.
In the visuals for PUMA, Rosé and the Speedcat meet in quiet tension – brimming with idle energy and ready to ignite. With each frame, the intensity builds: the Speedcat, poised for acceleration, set against the backdrop of a roaring engine and a blazing red muscle car. Once again, Rosé radiates effortless elegance, elevating the Speedcat as a powerful emblem of individuality – bridging its unique heritage into the present.
For this latest drop, the motorsport-inspired silhouette arrives in a delicate pale blue with a bold flash of orange on the Formstrip – a subtle nod to the racing legacy of this low-profile classic.
