PHILIPS hero light campaign picture - by Fulco SMIT ROETERS (photography), Freek VAN HAGEN (illustration) and Ger VENDEL (post-production)

‘Save the world before bedtime.’ The new PHILIPS campaign shines a hero light into children’s fantasy worlds and makes a secure metropolis out of their bedrooms with the Spiderman lamp. The picture is the result of an Artbox collaboration between photographer Fulco SMIT ROETERS, illustrator Freek VAN HAAGEN and post-producer Ger VENDEL. The agency in charge was Ogilvy & Mather.