Become who you are – the P&G ‘My Black Is Beautiful’ celebrates the beauty in you. With the example of Black women – but we should all in fact take a good look in the mirror when it comes to this topic… Because, who of us is free of anxiety regarding their appearance? The spot was produced in Mexico City by HABITANT PRODUCTIONS.
The executive agency was Cartwright & Townhouse, directed by Day Day, “… a queer black multidisciplinary artist, currently based in Brooklyn New York” and represented by Biscuit Filmworks.
GoSee : habitantproductions.com
CREDITS
Production Company: Biscuit Filmworks
Agency: Cartwright & Townhouse
Director: Day Day
DP: Ayinde Anderson
EP: Jordana Fredyberg
Local EP: Levi Negretti & Matías Godoy
Line Producer: Willa Goldfeder
PD: Rochelle Bennett Local
PD: Pastora Orozco
Stylist: Young-Ah Kim
Local Stylist: Priscila Cano
Location: Mexico City
Set Design: Rochelle Bennett & Pastora Orozco
LINE PRODUCER: Willa Goldfeder
PRODUCTION SERVICE: HABITANT PRODUCTIONS
