With “Desigualand,” Desigual presents its FW25 campaign featuring brand ambassador Ester Expósito as the central face of the series. ONE HUNDRED BERLIN handled the post-production.
The Spanish actress was photographed by Bryce Anderson. Y2K references, denim looks, and bold accessories meet strong color contrasts.
The campaign follows five guiding principles: Wear Joy, Love Radically, Scream Your Mind, Freedom Fits All, and Trip on Optimism. It draws on Desigual’s DNA and is available on the brand’s website and in selected stores.
TEAM
Model @ester_exposito
Photography: @brvceanderson (rep. @totalworld)
Artistic Direction @jan_rivera_bosch
Image & Content @helloimjud
Project Manager @leonor_rojo
Comm & Mkt @annaboldu
Producer @tambucio
Production Company: @mamma_team
Art Buyer: Telmo Saldaña
Producer & Production Manager: @normamarcos
DOP @samehhooperdop
Content Creator @miguelusaola @odysseyfam
Stylist @georgia.pendlebury
Hair Stylist @cyndiaharvey
Make Up Artist @anatakahashiii
Nails Artist Ana Panks
Set Designer @cesaresedo
Movement Director @ryanchappell
Finishing: @onehundredberlin
