'Strength, Power, Speed' - SPORT24, the largest Danish retailer for sporting goods and clothing launches and exclusive campaign with the REEBOK Fitness collection, which was dynamically staged by Copenhagen-based photographer KAVIN. Themed upon the slogan 'Fashion is Sport', the shoot took place in a rustic studio between iron chains and wooden crates with bench pumping weights and rods. The matching graphic design was added by Kim Johannes en from the creative agency Keep It Moving.