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'How to manage the impossible – AI vs human imagination' - das AI Projekt von Linda Schaeffler begeistert die GoSeeAWARDS 2023 Jury und wird mit Gold belohnt
PHOTOGRAPHY · 29.05.2023

'How to manage the impossible – AI vs human imagination' - das AI Projekt von Linda Schaeffler begeistert die GoSeeAWARDS 2023 Jury und wird mit Gold belohnt

Linda Schaeffler ist Fotografin, Art Directrice und DOP aus Berlin mit einem Fokus auf Sustainability, Female Energy, Futurism & Transformation : “For me, design means finding answers to the questions of our time. As an art director, I conceive and communicate ideas, and as a photographer & DOP, I give them a visual expression.”

Dass die Kreative offen an das Thema AI herantritt, beweist sie mit ihrer ausgefeilten Serie, für die sie bei den GoSeeAWARDS mit Abstand die meisten Stimmen erhielt und somit Gold gewann.

“‘How to manage the impossible – AI vs human imagination’ – Will we grow up in a world with AI? How does it change our perception and our creative work as photographers and creatives? As we continue to live and evolve in this world, we must confront the reality that our future is uncertain, and that our relationship with AI will play a significant role in shaping that future.

We must also come to terms with the fact that the world we inherit will be shaped by the choices we make today, and that we must make wise decisions about how to integrate AI into our lives in a way that serves the greater good. This is the challenge of humanity in the age of post-humanism, where the lines between human and machine are becoming increasingly blurred. It is up to us to ensure that AI is developed and deployed in ways that are ethical, responsible, and ultimately beneficial for all of us.” Linda Schaeffler.

Sustainability und Female Energy stehen nicht nur auf Lindas Homepage sondern ziehen sich auch konsequent durch all ihre Arbeiten. Die bekennende Teamplayerin gestaltet Bildwelten für Unternehmen wie Douglas, Adobe, Und Gretel, Sloggi, The Female Company oder Femtasy – und dies gerne und aus Überzeugung mit echten Menschen und echten Formen.

GoSee : lindaschaeffler.com & herspective.de/LINDA-SCHAEFFLER & GoSeeAWARDS.com

Credits

Mit dabei

Über Linda Schaeffler

Photographer & Director — with a focus on sustainability, female energy, futurism and transformation. For me, design means finding answers to the questions of our time. As an art director I conceive and communicate ideas, as a photographer & DOP I give them a visual expression.

SELECTED CLIENTS Dr Smile, N26, Douglas, Bundesagentur für Arbeit, Femtasy, Sloggi, C&A, Deichmann, EyeEm, Female Company, Tempomedia, Scholz & Friends, Jung von Matt, Les Lunes, Her One, compressed studio, Stan Studios, Her One, Manufactum, Liebeskind, Apollo Optik, Loveco, Jyoti - fair works, Startups for tomorrow, WMF, Hempvizer, Und Gretel, VPRO, Adobe, Sorbasshoes, Krombacher, Vulcaz, LVM Versicherung, Fink & Zeisig, Juniper Lane, Michalsky, Polyploid, Kiezbett, Heimat, Outdoor Freakz, Kollektiv plus x, Studio Bosco, among others.

GoSee : lindaschaeffler.com

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