James & Nicholson stands for clever sports and outdoor clothing, trendy leisurewear, classic business fashion and durable work apparel. The latest F/W ‘23/‘24 campaign was photographed by Simone SCHNEIDER c/o ANDREA HEBERGER.
“With the decline of the textile industry in Europe in the mid-1990s, our livelihood was severely endangered. Not only were there not enough orders, almost all of our customers also went bankrupt. Through our office in Hong Kong, we managed to establish a foothold in the baseball cap import market. And thanks to our enormous embroidery capacities, we soon became the market leader in Germany.” Rolf Daiber.
Fueled by this success, Daiber GmbH launched its own brands, myrtle beach (headwear and accessories) as well as James & Nicholson (textiles, exclusive corporate and functional clothing). Today, the company primarily manufactures these textile brands.
As a family business with global operations, Gustav Daiber GmbH remains deeply rooted in the Swabian Alb region. Throughout its history spanning more than a century, the company has always acted with foresight and met change with innovation – thanks to a skilled and committed staff and much to the delight of its ever-growing customer base.
For 46 years, Rolf Daiber was the CEO of the family company steeped in tradition, which had been passed down to him at the age of nineteen by his father Walter Daiber. In 2020, he gave the reins to his nephew Kai Gminder in the fourth generation, who had already assisted his uncle as Managing Director since 2012.
GoSee : james-nicholson.de & andreaheberger.de
