'Arrive like never before....' - Fotograf PATRIK JOHALL c/o SUPERSTUDIO fotografierte die Kampagne für den VOLVO XC60. “Arrive like never before in the new Volvo XC60. Engineered for escape and crafted for luxury, the XC60 features a powerful T8 Plug-In Hybrid engine that delivers up to 407HP while never compromising comfort. Experience one today and discover what driving can do for you.” so VOLVO über die neue Maschine. Produziert wurden die Motive in der Nähe von Bilbao an zwei überaus arbeitsintensiven Tagen. Betreuende Agentur war Forsman & Bodenfors mit den Art Directoren Mattias Appelblad und Staffan Lamm.
Producer F&B war Katarina Klofsten, Agency Producer Lena Sellman, Superstudio Producer Anna Johall A.D Simon Sjödin und Production Manager Nacho Piñar. Patrik Johall wird unter anderem von GoSee Member ROCKENFELLER & GÖBELS vertreten. volvocars.com///xc60/arrive-like-never-before
"Inspired by the world's toughest yacht race, the V90 Cross Country Volvo Ocean Race combines true all-road, all-weather capability with adventure-enhancing features." so VOLVO über sein Model VOLVO V90CC OCEAN RACE. Den freien und wilden Spirit des Automobils galt es an vier Produktionstagen einzufangen. Betreuende Agentur war Stendahls aus Göteborg mit Art Director Oscar Plasidius und PM Karin Hedberg. Fotografiert wurden die Motive in Norwegen von Patrik JOHALL c/o SUPERSTUDIO, wobei Anna Johall als Producer mit vor Ort war. Production SUPERSTUDIO und die Post Production betreute GoSee Member ADAMSKY DIVISION.
Auf der VOLVO Webseite lesen wir: "Unique details - The combination of Crystal White paint, Kaolin Grey trim and Flare Orange highlights is exclusive to the V90 Cross Country Volvo Ocean Race, as is the interior upholstery and water-resistant load compartment floor. A strong integral LED light in the tailgate illuminates the area under the open tailgate, while a powerful, durable LED torch, made out of black aerospace aluminium and available in three power modes, is located in the load compartment. Even the waterproof mats have been designed specifically for the V90 Cross Country Volvo Ocean Race." Go & See : volvocars.com//////v90-cross-country-volvo-ocean-race