LAFORMELA, founded in 2010 by Miroslava Kohutiarová and Antonín Soukup in Prague, is one of the most influential and popular fashion brands on the Czech and Slovakian market - not least thanks to its unmistakable aesthetics and clear understanding of fashion.
In the latest campaign, LAFORMELA MAINLINE 24 X SORRYWECAN, the brand presents a stunning campaign film featuring model Luisa Weissflog. Directed by Jara Moravec, this collaboration between LAFORMELA and SORRYWECAN merges creative visions, bringing fashion and visual art to life in an impactful way.
“A beautiful synergy of creative souls, coalescing in raw, captivating visuals. A collaboration with Jaroslav Moravec, Tomáš Kotas, Stink Films, Jan GrombiÅ™ík and many more! Partnered by Francesca Kolowrat.” SORRY WE CAN.
SORRYWECAN is an innovative multimedia studio specializing in exceptional experiences across film production, show production, immersive exhibitions, and the creation of virtual influencers. As a collective of creatives, directors, producers, technologists, and scientists, they push the boundaries of traditional media production. Their mission is to merge art, science, technology, and design to explore new creative frontiers and create unforgettable experiences that challenge reality. By bringing all production aspects under one roof, SORRYWECAN is able to break traditional structures, allowing them to think freely, develop fresh ideas, and bring them to life.
GoSee : laformela.com & sorrywecan.com
CREDITS
Production Manager: Tereza Fekete
1ST AD: Patrick Kirschner
1ST AC: Dan Novák
2ND AC: Kryštof KuÄera
B-CAM: Josef Kader Agha
Grip: JustGrips
Lights: OndÅ™ej BoÄek
DIT: Vladyslav Dano
BTS: Anežka Horová
MUA: Katerina Brans, SEPHORA
Hair: Mirka MyšiÄka, Shu Uemura
Designer's assistants: Anna Kaššáková, Natálie GoÄíková
Casting director: dominika svetikova
PR Service: ARTSPEAK
Cut: Jakub Jelínek MINGLE FILM
Edit: Jakub Jelínek
Editor Assistant: Aleš Valtr
Grading: Jacob Mckee
Music: Fred Mann
Sound Design: Oliver Fillner
Title Animation: NotReal_Virtual
Graphics: Julie Najbrtová
Event Production: KW CREATIVE