illy caffè was founded in 1933 in Italian Trieste by Francesco Illy; today Andrea Illy now runs the world-famous coffee brand in the third generation. ILLY coffee is known and loved on five continents for its high quality and unique blend with up to nine different roasts of pure Arabica. 140 countries and 100,000 retailers speak for themselves... The latest Live happ'illy' campaign was both photographed and post-produced by HYERACTIVE STUDIO c/o ANDREA HEBERGER in her Milan studio. illy.com