Adidas 4D - Feel the Future. Dank der Kombination jahrelanger Athletendaten mit der einzigartigen Technologie des 3D-Drucks wurde adidas 4DFWD entwickelt - um Läufern ein völlig neues Lauferlebnis zu bieten. adidas : "For over four years, we have developed 4D lattice midsole technology in partnership with Carbon. Combining athlete data and Carbon’s Digital Light SynthesisTM technology to produce precision tuned 3D printed midsoles. adidas 4D footwear is amongst the first in the world to use this cutting-edge technology which offers the ability to fine tune midsoles to specific patterns of movement, so that athletes can enjoy precision performance with every step."
ONE HUNDRED BERLIN übernahm die Postproduktion von drei 3D-Filmen für den weltweiten Launch der adidas FS21 FEEL THE FUTURE Laufkampagne. ONE HUNDRED BERLIN : "We are delighted to share our collaborative work consisting of 3D scan remodelling/retexturing, 3D Product Animation, Editing, VFX, Motion Graphics and Color Grading." GoSee : onehundredberlin.com