We are delighted to welcome Graphik+ CEO and Art Buyer Gabriele Hoyer at UPDATE16 in Berlin. Graphik+ evolved from the agency Traffic, which provided services to important fashion and sport clients for many years, both domestic and international. The team is made up of Gabriele Hoyer with the two Creative Directors Carolin Hoyer and Karsten Sondersorg. They create concepts for marketing, campaigns, film, text plus content marketing concepts – online, offline and cross-medial.
“For realization, we concentrate on layout illustration, adjustments, art direction on set, selecting photos, color correction, the choice of paper, typesetting, final artwork, pre-press, data transfer, production monitoring, and printing approval. During casting/booking, we look for the perfect models, visagists, stylists and photographers for a project, check personal rights and negotiate fees. We procure the right photos from international stock agencies or organize complete productions at home and abroad,” Gabi Hoyer tells GoSee.
Swarovski and TRIMPH teamed up to develop the new models of the TRIUMPH Essence Asia Fall 2016 catalog. The luxury lingerie was photographed by Monika Sedlmayr on model Clara Alonso in Munich. The concept and art direction of the catalogs was taken care of by Carolin HOYER c/o Graphic+. Production and art buying were in the hands of Gabriele HOYER c/o Graphic+. Michael Brunn c/o Stillstars realized the still photos (styling by Gabriela Santighian, hair & make-up by Helge Branscheidt).
“CREATE CURVES! Sensual, alluring and so, so pretty, FOREVER YOUNG brings you back the beautiful curves as the latest new fashion essential. A chic take on classic shape wear, each piece offers a unique fusion of contemporary design, soft comfort and high-function curve control...” GRAPHIC+ was responsible for the TRIUMPH 'Find the One, Forever Young' Asia Fall 2016 catalog. Responsible for the concept and art direction was Karsten Sondersorg from GRAPHIC+, with production and art buying by Gabriele Hoyer. Behind the camera stood Monika Sedlmayr. Styling of the lingerie came from Claudia HOFMANN c/o GoSee premium member SHOTVIEW.
