SHOTVIEW ARTISTS MANAGEMENT : NK “Först med det senaste sedan 1902” campaign, performance artist Donna Huanca in GARAGE mag, 2 x KaDeWe, ZEIT magazine MANN, Bad Banks cast for GQ, and impressions from Swiss WHITE TURF FESTIVAL 2020
NK wanted all of Stockholm to once again discover the new spring fashion and the new departments of the city’s renowned department store. As early as 1902, NK founder Josef Sachs coined the phrase “Först med det senaste sedan 1902” (the first with the newest), and to demonstrate this once more, the agency GARBERGS MALMÖ realized the campaign presented here on GoSee, in which historical images from the NK archive are combined with new photos. Models from back then and today…