About
Diego Armando Gutiérrez Rico is a Colombian art director, illustrator, and expert in generative AI art. He lives and works in Bogotá, Colombia.
Under his creative pseudonym and username "armandgriz," he has been active in the digital design scene for over 15 years, combining classic visual communication with modern technological approaches.
He has extensive experience in the agency world. He has worked for renowned international networks such as Cheil Colombia (Samsung's global in-house agency) as well as for more than 20 other brands and agencies.
His focus is on art direction, digital illustration, and the conception of innovative visual campaigns. He has positioned himself in the field of Gen AI Art and strategically integrates artificial intelligence into his creative workflows. He also shares his knowledge and has worked as a lecturer/instructor for educational platforms such as Coderhouse.
Under his creative pseudonym and username "armandgriz," he has been active in the digital design scene for over 15 years, combining classic visual communication with modern technological approaches.
He has extensive experience in the agency world. He has worked for renowned international networks such as Cheil Colombia (Samsung's global in-house agency) as well as for more than 20 other brands and agencies.
His focus is on art direction, digital illustration, and the conception of innovative visual campaigns. He has positioned himself in the field of Gen AI Art and strategically integrates artificial intelligence into his creative workflows. He also shares his knowledge and has worked as a lecturer/instructor for educational platforms such as Coderhouse.